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Principal Engineer - Human Factors

Harley-Davidson Motor Company
119,200 190,800
401(k), relocation assistance
11800 West Capitol Drive (Show on map)
Dec 03, 2024

Auto req ID:26758

Title:Principal Engineer - Human Factors

Job Function:Engineering

Location:PDC

Company:Harley-Davidson Motor Company

Full or Part-Time:Full Time

Shift:SHIFT1

At Harley-Davidson, we are building more than machines. It's our passion and commitment to continue the evolution of this storied brand, and heighten the desirability of the Harley-Davidson experience. To keep building our legend and leading our industry through innovation, evolution, and emotion we need the best and brightest talent. We stand for the timeless pursuit of adventure. Freedom for the soul. Are you ready to join us?

The Harley-Davidson Motor Company Product Development Center (PDC) located in Wauwatosa, WI is home to the mantra - You dream it. We build it. Join our team as a Principal Engineer - Human Factors.


Job Summary

The Human Factors Principal Engineer will deliver world-class Human Computer Interactions (HCI) and ergonomic motorcycles while supporting Harley-Davidson's product methodology requirements using virtual modeling, laboratory and on-track/road testing. This role will work in the Rider Experience team within Vehicle Engineering and support new and current product teams, focusing on maintaining a premium customer experience through the product design.

Job Responsibilities

  • Create and execute overall ergonomic and HCI vehicle strategies.
  • Mentor and coach other engineers in ergonomic and HCI methods and theory.
  • Develop ergonomic and HCI predictive methods and strategies that accelerate time to market.
  • Cascade customer and project inputs into a measurable vehicle level requirements that drive system design.
  • Plan and conduct usability, driver distraction, and ergonomic studies for new product development to verify vehicle level requirements.
  • Interview and collaborate with necessary teams to create Personas, Journey Maps, User Flows, Information Architectures, Interaction Designs, Wireframes, UI Designs, and Product Designs.
  • Describe tradeoffs among conflicting requirements using product methodology tools or equivalent.
  • Conduct competitive benchmarking for creating informed vehicle requirements such as Keystroke Level Modeling, Heuristic Evaluations and Ergonomic Assessments.
  • Work with 3D CAD software to virtually evaluate ergonomic rider/passenger comfort.
  • Own the maintenance and evolution of HFE standards, test methods, guidelines, processes, equipment and HFE Lab.

Education Requirements
Bachelor's Degree Required
Education Specifications

  • This position requires a requires a Bachelors degree in Human Factors or related technical field. Advanced degree preferred in Human Factors.

Experience Requirements

This position typically requires a minimum of eight years of related experience. Motorcycle rider or desire to learn is required. In addition, the successful candidate will have demonstrated the following:

Ergonomic Analysis



  • Experience with fundamental concepts of ergonomics and biomechanics as they related to comfort and posture.
  • Conducted ergonomic assessments using various assessment methods with a sample participant pool that meets the targets for the product.
  • Familiarity with statistical distribution concepts useful in quantifying human variation and preference.
  • Exposure to anthropometric models and databases such as CAESAR (Civilian American and European Surface Anthropometry Resource) or ISO7250-2.


Human Computer Interface (HCI or HMI)



  • Experience with fundamental concepts of user interface (UI) and user experience (UX) design and use of Adobe XD, Figma or related software to create testable prototypes.
  • Understanding of predictive methods for assessing UI, software usability testing (methodologies and tools - Tobii Eye-Tracking), design standards, touchscreen and mobile devices.
  • Ability to use various methods and assessment tools such as task-based testing, think - aloud, observational research and card sorting.


Setting Vehicle Targets



  • Experience engaging stakeholders to develop vehicle level requirements.
  • Understands and has demonstrated the cascading nature of vehicle level requirements between VOC (Voice of Customer) and system level.
  • Comfortable in advocating for HFE-driven insights in a clear, concise manner to multiple levels of the organization and providing data/rationale for recommendation


Project Management



  • Understands basic project management tools and principles (in topics such as requirements, scheduling, risk and issues, budget, and metrics). Ability to manage multiple projects at the same time.


CAD / Virtual Assembly



  • Has demonstrated proficiency in a 3D CAD system (Creo Parametric preferred) or equivalent of modeling manikins in virtual assembly. Ability to analyze the manikin on the motorcycle for reach, posture, clearances and visibility.

Harley-Davidson is an equal opportunity employer that continues to build a culture of inclusion, belonging and equity through our commitment to attracting and retaining diverse talent from all backgrounds, without regard to race, color, religion, sex, sexual orientation, national origin, gender identity, age, disability, veteran status or any other characteristic protected by law. We believe in fairness and providing a level playing field for all. We foster a culture that thrives on diverse perspectives and contributions to ignite the creativity and innovation to fuel our business and enhance the employee and customer experience.

The pay range shown represents the national average pay range for this role. Your pay may be more or less than the stated range and is dependent on your geographic location and level of experience.

We offer an inclusive compensation package for all full-time salaried employees including, but not limited to, annual bonus programs, health insurance benefits, a 401k program, onsite fitness centers and employee stores, employee discounts on products and accessories, and more.Learn more about Harley-Davidson here.

Applicants must be currently authorized to work in the United States.

Direct Reports: No

Travel Required: 0 - 10%

Pay Range:119,200190,800


Visa Sponsorship: This position is not eligible for visa sponsorship

Relocation: This position is not eligible for relocation assistance


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