Director of UX/UI

Lubbock

39521BR

Marketing and Communications

Position Description

Directs, plans, coordinates and supervises the operations and activities of a specialized unit or small department; develops and implements policies and procedures, administers the budget, organizes tasks and sets priorities. Serves as liaison with university personnel and community at large. Works under general supervision with broad latitude for initiative and independent judgement.
The Director of UI/UX will be responsible for leading UX/UI designers to create engaging and user-friendly digital experiences across our platforms, enhancing brand presence, and ensuring that all digital marketing assets are visually appealing and optimized for the best user experience. This role requires a deep understanding of both user interface design and user experience principles, with a strong emphasis on how these concepts contribute to effective communication and marketing strategies.

About the University

Established in 1923, Texas Tech University is a Carnegie R1 (very high research activity) Doctoral/Research-Extensive, Hispanic Serving, and state-assisted institution. Located on a beautiful 1,850-acre campus in Lubbock, a city in West Texas with a growing metropolitan-area population of over 300,000, the university enrolls over 40,000 students with 33,000 undergraduate and 7,000 graduate students. As the primary research institution in the western two-thirds of the state, Texas Tech University is home to 10 colleges, the Schools of Law and Veterinary Medicine, and the Graduate School. The flagship of the Texas Tech University System, Texas Tech is dedicated to student success by preparing learners to be ethical leaders for a diverse and globally competitive workforce. It is committed to enhancing the cultural and economic development of the state, nation, and world.
About Lubbock:Referred to as the "Hub City" because it serves as the educational, cultural, economic, and health care hub of the South Plains region, Lubbock boasts a diverse population and a strong connection to community, history, and land. With a mild climate, highly rated public schools, and a low cost of living, Lubbock is a family-friendly community that is ranked as one of the best places to live in Texas. Lubbock is home to a celebrated and ever-evolving music scene, a vibrant arts community, and is within driving distance of Dallas, Austin, Santa Fe, and other major metropolitan cities. Lubbock's Convention & Visitors Bureau provides a comprehensive overview of the Lubbock community and its resources, programs, events, and histories.

About the Department and/or College

In Marketing & Communications, we deliver high-quality communications that tell the story of Texas Tech in the most compelling way possible.

Major/Essential Functions

• Supervise UX/UI designers and provide mentorship and guidance to web team members.
• Develop intuitive and visually appealing user interfaces and design systems for websites, landing pages, and other digital assets. Ensure designs align with brand guidelines and enhance the user experience.
• Conduct user research and testing to understand target audiences, gather insights, and identify user needs. Translate findings into wireframes, prototypes, and high-fidelity designs.
• Work closely with the marketing, content, and web development teams to conceptualize, design, and implement user-centric digital solutions that meet marketing goals and business objectives.
• Create responsive and adaptive designs that provide an optimal experience across a wide range of devices, including desktops, tablets, and smartphones.
• Develop interactive prototypes and wireframes to visualize and communicate design ideas effectively to stakeholders and developers.
• Participate in A/B testing and analyze results to improve user experience and conversion rates across digital platforms.

Required Qualifications

Bachelor's degree in related area required plus five years progressively responsible management experience. Additional education may substitute for experience on a year for year basis.

Preferred Qualifications

• Bachelor's degree in graphic design, user experience design or a related field. Equivalent work experience will be considered.
• 10+ years of working experience in UX/UI design
• A portfolio of successful UX/UI projects.
• Proficiency in creating responsive web designs
• Working knowledge of web accessibility standards.
• Proficiency in design tools such as Adobe Creative Suite (Photoshop, Illustrator, XD), Figma, Sketch, or similar.
• Strong understanding of web development technologies (HTML, CSS, JS).
• Strong foundational knowledge in web design methodologies and best practices.
• Familiarity with Modern Campus content management systems (CMS) and marketing platforms.
• Experience in a leadership role overseeing team operations.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Exceptional communication and interpersonal skills, with a high level of attention to detail.
• Ability to express ideas and information clearly, concisely, and effectively, both verbally and in writing.
• Respectful, cooperative, and effective in interacting with a diverse group of employees and stakeholders.

Safety Information

Adherence to robust safety practices and compliance with all applicable health and safety regulations are responsibilities of all TTU employees.

Does this position work in a research laboratory?

No

Required Attachments

Cover Letter, Portfolio and/or Video, Professional/Personal References, Resume / CV

Optional Attachments

Other Documents Supporting Qualifications

Job Type

Full Time

Pay Basis

Monthly

Minimum Hire Rate

4352.42

Pay Statement

Compensation is commensurate upon the qualifications of the individual selected and budgetary guidelines of the hiring department, as well as the institutional pay plan. For additional information, please reference the institutional pay plan by visiting www.depts.ttu.edu/hr/payplan.

Travel Required

Up to 25%

Shift

Day

Schedule Details

Monday- Friday, 8:00 - 5:00 pm

Grant Funded?

No

Job Group

First line Managers

EEO Statement

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, age, disability, genetic information or status as a protected veteran.