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Director of Marketing Investment

Verizon
life insurance, parental leave, paid holidays, long term disability, tuition assistance, 401(k), remote work
United States, New Jersey, Basking Ridge
Aug 14, 2025

When you join Verizon

You want more out of a career. A place to share your ideas freely - even if they're daring or different. Where the true you can learn, grow, and thrive. At Verizon, we power and empower how people live, work and play by connecting them to what brings them joy. We do what we love - driving innovation, creativity, and impact in the world. Our V Team is a community of people who anticipate, lead, and believe that listening is where learning begins. In crisis and in celebration, we come together - lifting our communities and building trust in how we show up, everywhere & always. Want in? Join the #VTeamLife.

At Verizon, we believe that everyone deserves access to seamless, reliable, and affordable wireless solutions that enhance their day-to-day lives. By joining our team, you'll play a pivotal role in this mission, delivering innovative, customer-focused solutions that open up a world of possibilities. We're not just in the business of technology; we're in the business of connecting people, empowering them to explore, share, and engage with the world around them in ways they never thought possible.

The Value Organization: Powering Connections with Purpose

Verizon's Value brands offer a comprehensive portfolio of no-contract, prepaid wireless solutions, all powered by Verizon's leading nationwide 5G and 4G LTE network.

Designed to fit the varied needs of the value consumer, our diverse brand offerings include:

  • Straight Talk: Available exclusively through Walmart, Straight Talk offers reliable value, helping hard-working customers save money and live better. Benefits include Walmart+ membership and home internet options.

  • Total Wireless: Total Wireless is the local neighborhood brand with urban stores across the country. The brand offers the power of the Verizon network at an outstanding value, with a 5 year price guarantee on select plans.

  • Visible: Available online, Visible is the brand that savvy consumers know to go to for a great value. Visible believes you shouldn't have to join a family plan to save on wireless, and offers a simple streamlined online-first way to buy a wireless plan.

  • Simple Mobile: Simple Mobile empowers customers to feel at home wherever they are, acting as a neighborhood catalyst through its service. It provides affordable, flexible plans with international calling and operates on Verizon's reliable network.

  • Tracfone: For individuals who see tech as a tool, not a way of life, Tracfone is the reliable, affordable option. For over 25 years, Tracfone has focused on providing high-quality wireless to those overlooked by conventional providers due to affordability or credit history, emphasizing "No Bills, No Contracts, No Surprises".

  • Verizon Prepaid: Leveraging the strong Verizon brand recognition, Verizon Prepaid is ideal for those who want service directly from Verizon without a postpaid commitment or credit checks, offering flexibility and access to the leading 5G and 4G LTE network.

  • Walmart Family Mobile: As another essential tool in busy people's utility belt, Walmart Family Mobile exists to empower heroic parents to stay ahead of their family's every need. It offers affordable, no-contract plans with family discounts and supports programs like Lifeline.

  • SafeLink Wireless: SafeLink believes that in today's digital-first society, connectivity is a new basic need and a right for every person. Without judgment, SafeLink fulfills our obligation to connect the disconnected through government subsidies and the Lifeline program, utilizing Verizon's nationwide network.

Your Role in Our Mission

Join a team driven by Integrity, Respect, Performance Excellence, Accountability, and Social Responsibility. We foster a culture of innovation and collaboration, where your contributions directly impact millions of lives by delivering essential, high-quality wireless services. We are seeking individuals who are passionate about value, dedicated to customer success, and eager to contribute to a dynamic environment that champions accessibility and connectivity for all.

What you'll be doing...
  • Overseeing dynamic investment planning, scenario modeling, and reallocation decisions in collaboration with the Portfolio Management and Brand Pod teams.

  • Running regular portfolio reviews to evaluate brand-level performance and guide real-time investment trade-offs across eight brands and channels.

  • Leading the day-to-day management of the marketing budget, ensuring accuracy, visibility, and accountability for more than half a billion in annual spend.

  • Helping guide marketing investment dashboards and performance tools in partnership with the Marketing Analytics team.

  • Managing a team of five investment analysts and operations managers, driving team development, delivery, and efficiency.

  • Partnering with Finance and Brand leadership to ensure fiscal alignment, investment prioritization, and strategic integration.

  • Supporting executive-level reporting and board-level budget presentations with compelling, insight-driven analysis.

Where you'll be working...

In this role, you'll have a defined work location that includes work from home and assigned office days (in-office days are Tuesday, Wednesday, and Thursday).

What we're looking for...

We are looking for a financially sharp, marketing-savvy leader to serve as our Director of Marketing Investment. In this critical role, you'll manage a high-performing team responsible for overseeing ongoing portfolio investment analysis and budget operations across a complex, high-impact marketing spend exceeding half a billion dollars annually.

Reporting into the AVP of Portfolio Management, this individual will play a central role in guiding where and how we invest to unlock marketing growth across our portfolio of eight brands. You'll be responsible for dynamic budget planning and reallocation, maintaining fiscal rigor, and providing strategic investment insights to ensure optimal returns. You will serve as the key integrator between finance, brand pods, and the broader marketing organization-ensuring we are nimble, accountable, and aligned with our performance goals.

This is an ideal role for someone who thrives at the intersection of financial stewardship, marketing analytics, and enterprise-level decision-making.

You'll need to have:

  • Bachelor's degree or four or more years of work experience.

  • Ten or more years of relevant experience required, demonstrated through one or a combination of work and/or military experience, or specialized training.

  • Experience in marketing finance, investment planning, business strategy, or a related function.

  • Willingness to travel, up to approximately 25%.

Even better if you have one or more of the following:

  • Exceptional budget management and forecasting skills, including experience managing complex, high-value P&Ls or marketing budgets.

  • Strong knowledge of marketing performance metrics, ROI analysis, and efficiency modeling.

  • Proven ability to cross-functionally collaborate with various departments, i.e., Finance, Brand, Analytics, and Executive leadership.

  • Analytical rigor and fluency with data tools, dashboards, and scenario planning.

  • Experience leading high-performing teams and developing analytical talent.

  • Demonstrated ability to simplify and clearly communicate complex data to senior stakeholders.

If Verizon and this role sound like a fit for you, we encourage you to apply even if you don't meet every "even better" qualification listed above.

Where you'll be working
In this hybrid role, you'll have a defined work location that includes work from home and a minimum eight assigned office days per month that will be set by your manager. Scheduled Weekly Hours40 Equal Employment Opportunity

Verizon is an equal opportunity employer. We evaluate qualified applicants without regard to veteran status, disability or other legally protected characteristics.

Benefits and Compensation

Our benefits are designed to help you move forward in your career, and in areas of your life outside of Verizon. From health and wellness benefit options including: medical, dental, vision, short and long term disability, basic life insurance, supplemental life insurance, AD&D insurance, identity theft protection, pet insurance and group home & auto insurance. We also offer a matched 401(k) savings plan, stock incentive programs, up to 8 company paid holidays per year and up to 6 personal days per year, parental leave, adoption assistance and tuition assistance, plus other incentives, we've got you covered with our award-winning total rewards package. Depending on the role, employees have the opportunity to receive compensation in the form of premium pay such as overtime, shift differential, holiday pay, allowances, etc. Newly hired employees receive up to 15 days of vacation per year, which grows with additional service. For part-timers, your coverage will vary as you may be eligible for some of these benefits depending on your individual circumstances.

The salary will vary depending on your location and confirmed job-related skills and experience. This is an incentive based position with the potential to earn more. For part-time roles, your compensation will be adjusted to reflect your hours. The annual salary range for the location(s) listed on this job requisition based on a full-time schedule is: $133,500.00 - $233,000.00. The annual salary range for the New York location(s) listed on this job requisition based on a full-time schedule is: $133,500.00 - $233,000.00.

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