Corporate Public Relations Lead

Snowflake is about empowering enterprises to achieve their full potential - and people too. With a culture that's all in on impact, innovation, and collaboration, Snowflake is the sweet spot for building big, moving fast, and taking technology - and careers - to the next level.

Snowflake is seeking a highly strategic, proactive, and collaborative Corporate Public Relations Lead to help shape and scale our global communications impact. This role will own and evolve Snowflake's partner PR program, lead coordination across North America regional agencies (including Canada and Brazil), and spearhead AI-first initiatives and operational transformation for the broader Global Public Relations team.

Reporting to the Director of Corporate Communications, this role sits at the center of Snowflake's corporate narrative-driving integrated storytelling across partners and regions, along with center-of-excellence programs for AI use in communications that leverage Snowflake's own technologies.

Lead Global Partner PR Strategy & Execution

• Own and evolve Snowflake's global partner PR program, driving high-impact storytelling across SIs, ISVs, cloud partners, and strategic alliances.

• Develop and execute integrated campaigns, joint announcements, executive visibility opportunities, and thought leadership that elevate Snowflake's ecosystem narrative.

• Identify and activate partner storytelling opportunities that align with Snowflake's top business priorities and market moments.

• Serve as the central driver and point of accountability for partner-inclusive PR initiatives across internal and external stakeholders.

Drive AI-First PR Innovation & Operations

• Spearhead the adoption of AI-first tools, workflows, and processes across the Global PR team.

• Identify opportunities to scale content creation, media intelligence, reporting, and campaign execution through AI and automation.

• Partner cross-functionally to pilot and operationalize new technologies that improve speed, insight, and effectiveness of PR programs.

Advance Corporate Communications Excellence

• Lead strategy, alignment, and performance across Snowflake's North America PR agencies in Canada and Brazil.

• Ensure consistency in messaging, execution quality, and regional adaptation while driving a unified corporate and product narrative.

• Lead additional Corporate PR projects, owning development of compelling messaging, press materials, and narratives that clearly articulate Snowflake's value-independently and in partnership with cross-functional stakeholders.

• Build and manage strong relationships with top-tier business and technology media, proactively driving media engagement strategies that elevate Snowflake's corporate narrative and executive visibility.

• Deliver high-quality outputs under tight timelines while balancing strategic impact with operational excellence.

• 6-8+ years of experience in public relations or communications (with in-house experience preferred), including ownership of complex, cross-functional programs.

• Proven ability to build and scale corporate PR programs, not just execute against them - partner or ecosystem programs are a strong plus.

• Experience managing regional or global agency networks, with a strong understanding of how to drive alignment across markets and deliver regionally-relevant content.

• Strong interest in and experience with AI, automation, or emerging technologies applied to communications, marketing, or operations.

• Deep understanding of B2B technology ecosystems, with a clear perspective on how to position partnerships strategically in go-to-market narratives.

• Highly proactive, strategic thinker who anticipates needs, surfaces new ideas, and drives work forward independently.

• Exceptional stakeholder management skills, with the ability to influence, challenge constructively, and navigate ambiguity with confidence and nuance.

• Strong written and verbal communication skills, with a sharp attention to detail and storytelling craft.

• Ability to thrive in a fast-paced, high-expectation environment while managing multiple priorities.

Every Snowflake employee is expected to follow the company's confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company's data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential.

Snowflake is growing fast, and we're scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.

How do you want to make your impact?

For jobs located in the United States, please visit the job posting on the Snowflake Careers Site for salary and benefits information: careers.snowflake.com

The following represents the expected range of compensation for this role:

• The estimated base salary range for this role is $122,000 - $160,600.
• Additionally, this role is eligible to participate in Snowflake's bonus and equity plan.

The successful candidate's starting salary will be determined based on permissible, non-discriminatory factors such as skills, experience, and geographic location. This role is also eligible for a competitive benefits package that includes: medical, dental, vision, life, and disability insurance; 401(k) retirement plan; flexible spending & health savings account; at least 12 paid holidays; paid time off; parental leave; employee assistance program; and other company benefits.

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